The Story of Keep Calm and Carry On (VIDEO)

Like a voice out of history, it offers a very simple warmhearted message to inspire confidence in others during difficult times.

A short film that tells the story behind the ‘Keep Calm and Carry On’ poster. Its origins at the beginning of WWII and its rediscovery in a bookshop in England in 2000, becoming one of the iconic images of the 21st century.

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